Featured Insights2021-07-13T17:10:51-04:00

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Upcoming Webinar: A Novel Data and Analytics-Informed Approach to Launch Excellence

2022-08-09T21:01:57-04:00Articles, Popular Inisghts|

Launching a therapy has become increasingly challenging, with only 34% of launches meeting their year-one goals (Evaluate Pharma, McKinsey). In addition, launches have also become more complex, with additional stakeholders to consider as well as the careful navigation of siloed, enterprise-wide functions and dynamic, fragmented data solutions. Not surprisingly, the path to a successful launch can be very narrow.

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MDM for Those Getting Started

2022-03-08T13:32:48-05:00Articles, Popular Inisghts|

Precision Master Data Management (MDM) software enables the critical steps of the mastering process to facilitate downstream analytics across the Drug, HCP, and Healthcare Organization (HCO) domains. This paper addresses some of the key challenges and highlights best practices for connecting datasets and creating a single source of truth in each respective domain.

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